Daily Inspiration Quote by Matthew Vaughn

A neat little provocation disguised as common sense, Matthew Vaughn's line is the kind of industry koan that sounds obvious until you remember how often movies are made for everyone except the people who might buy a ticket. The phrasing is doing double duty: "I think" softens the punch just enough to pass as advice, while "should" sneaks in a value judgment about responsibility - to financiers, to theaters, to the communal ritual of going out to see something.

The subtext is a critique of prestige-groupthink and auteur self-mythology. Vaughn, a producer-director associated with slick, crowd-forward genre work (Layer Cake, Kick-Ass, Kingsman), is arguing for movies as products with a public, not private artworks seeking critical absolution. "Has an audience" isn't just about profit; it's a challenge to the idea that a film can be culturally meaningful while treating the viewer as an afterthought or an obstacle.

Context matters: this is a producer's worldview in a fractured marketplace where attention is scarce, marketing is expensive, and streaming has turned "content" into wallpaper. Saying "make a movie that has an audience" is less a dismissal of ambition than a demand for clarity. Who is this for? What is the hook? Why will anyone care on a Friday night?

It's also a quiet defense of populism: the crowd isn't the enemy of art. In Vaughn's formulation, the audience is the final collaborator - and the film that forgets them is often just an expensive diary entry.