"I want people to be drawn into the space of the work. And a lot of people are like me in that they have relatively short attention spans. So I shoot for the window of opportunity"

Barbara Kruger, a distinguished conceptual artist known for her intriguing visual works that frequently incorporate bold text and images, uses an engaging insight into her imaginative approach in this quote. Her declaration, "I desire individuals to be drawn into the space of the work", recommends that her main goal is to engage the viewer actively. Kruger is not satisfied with passive observers; she desires her audience to go into and inhabit the conceptual and aesthetic area she creates, to engage totally with the message she means to communicate.

The recommendation of "relatively attention deficit disorder", which she implies she shares with lots of people, is a reflection on contemporary society's usage routines, influenced by the rapid circulation of information and media. In this context, Kruger attends to a contemporary challenge for artists: recording and keeping the fleeting attention of audiences who are continuously bombarded with stimuli. Her understanding of this media-saturated landscape notifies her imaginative procedure and her efforts to produce works that stand apart and resonate rapidly and efficiently.

By mentioning, "I strive the window of chance", Kruger highlights her tactical approach to art. She's mindful of the minimal timeframe she needs to make an impact and purposefully designs her work to seize those brief minutes when a person might pause and truly engage. This technique speaks to her skill in crafting compelling and accessible artwork that captures both attention and creativity within a condensed period.

Through her usage of powerful images and text, Kruger frequently explores themes of identity, consumerism, and power characteristics, drawing viewers into a deeper reflection on these problems. Ultimately, her quote reflects a severe awareness of the interaction between art and audience in the contemporary world and an adaptive method to make significant connections within those restraints.