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Wealth & Money Quote by Bille August

"I wanted to make Jerusalem as feature film. But we couldn't finance it only through theatrical release, we couldn't get all the money we needed. We had to get some money from television. So we said, ok, let's do it both ways. So we did it in four parts"

About this Quote

Cinema likes to pretend it runs on pure vision; Bille August calmly reminds you it runs on math. His account of trying to make Jerusalem as a feature film is less a behind-the-scenes anecdote than a small autopsy of how prestige storytelling gets engineered in the real world. The dream is theatrical: the big screen confers legitimacy, festival oxygen, the aura of “a film.” The obstacle is blunt: you can’t will a budget into existence just by believing in cinema.

What’s smart about August’s phrasing is how quickly “artistic choice” becomes “distribution strategy.” He doesn’t romanticize compromise; he narrates it like a production meeting. “We had to get some money from television” is an admission that TV isn’t a lesser medium so much as a financing system with different risk tolerance. In Europe especially, broadcasters have long functioned as patrons, underwriting ambitious projects that the box office can’t reliably repay. The subtext is that format is often downstream from funding: the story didn’t inherently demand “four parts” until the deal structure did.

There’s also a quiet reframe of authorship here. August positions himself not as an auteur defending a singular cut, but as a negotiator protecting the project’s existence. “Ok, let’s do it both ways” is pragmatism as creative survival. In an era when “limited series” carries cachet, he’s describing the older truth beneath the branding: sometimes episodic prestige is just the shape a film takes when the money insists.

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APA Style (7th ed.)
August, Bille. (2026, January 16). I wanted to make Jerusalem as feature film. But we couldn't finance it only through theatrical release, we couldn't get all the money we needed. We had to get some money from television. So we said, ok, let's do it both ways. So we did it in four parts. FixQuotes. https://fixquotes.com/quotes/i-wanted-to-make-jerusalem-as-feature-film-but-we-109643/

Chicago Style
August, Bille. "I wanted to make Jerusalem as feature film. But we couldn't finance it only through theatrical release, we couldn't get all the money we needed. We had to get some money from television. So we said, ok, let's do it both ways. So we did it in four parts." FixQuotes. January 16, 2026. https://fixquotes.com/quotes/i-wanted-to-make-jerusalem-as-feature-film-but-we-109643/.

MLA Style (9th ed.)
"I wanted to make Jerusalem as feature film. But we couldn't finance it only through theatrical release, we couldn't get all the money we needed. We had to get some money from television. So we said, ok, let's do it both ways. So we did it in four parts." FixQuotes, 16 Jan. 2026, https://fixquotes.com/quotes/i-wanted-to-make-jerusalem-as-feature-film-but-we-109643/. Accessed 26 Feb. 2026.

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Bille August on Financing Jerusalem as Film and TV
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About the Author

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Bille August (born November 9, 1948) is a Director from Denmark.

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