Education Quote by Sally Schneider

Schneider is zeroing in on a kind of aspirational exhaustion: people who don’t need another glossy food fantasy, but also don’t want to surrender dinner to delivery apps and resignation. The target isn’t “beginners” in the cute, makeover sense. It’s competent, overbooked adults who already care about food and feel vaguely guilty that their weekdays don’t match their values. “Busy and harried” isn’t just a demographic note; it’s the emotional thesis. She’s acknowledging that time scarcity has become the main gatekeeper of home cooking, more decisive than skill, money, or taste.

The phrasing “aiming for” has the calibrated directness of someone building a product and an ethic at the same time. She’s positioning herself against the old-school, top-down culinary authority: the chef barking instructions, the cookbook author writing as if readers live in a sunlit kitchen with a free afternoon. Instead, her credibility comes from proximity and listening. Online courses and travel aren’t bragging rights here; they’re research methods, evidence that she’s been in the comment threads and the cramped apartments, collecting friction points.

Subtext: cooking is still worth wanting, even when life is punishing. The line carries a quiet defense of domestic ambition - not as a nostalgic return to “from scratch,” but as a realistic negotiation with modern schedules. She’s selling permission as much as technique: you can be “really busy and harried” and still count as someone who cooks.