"I work with structure, but I go outside the box and give it my own spin. I adore the challenge of creating truly modern clothes - where a woman's personality and sense of style are realized"
About this Quote
The subtext is brand positioning. Wang’s name became shorthand for bridal fantasy, an industry built on tradition and anxiety: mothers, etiquette, photographs that last longer than marriages. By foregrounding “structure,” she reassures the conservative buyer that the dress will behave. By insisting on “my own spin,” she signals the modern bride (or any woman) that she won’t be swallowed by ritual. The tension is the product.
Her sharpest move is the shift from clothes as objects to clothes as translation. “Where a woman’s personality and sense of style are realized” frames the designer not as dictator but as conduit. It’s a democratic claim in a famously hierarchical field: the client isn’t wearing Vera Wang to become someone else; she’s wearing it to become legible as herself, just edited and amplified.
“Truly modern” is doing quiet heavy lifting, too. Modern here doesn’t mean trendy; it means contemporary identity - women negotiating tradition, autonomy, and visibility. Wang sells that negotiation in silk and seam lines.
Quote Details
| Topic | Art |
|---|---|
| Source | Help us find the source |
| Cite |
Citation Formats
APA Style (7th ed.)
Wang, Vera. (2026, January 18). I work with structure, but I go outside the box and give it my own spin. I adore the challenge of creating truly modern clothes - where a woman's personality and sense of style are realized. FixQuotes. https://fixquotes.com/quotes/i-work-with-structure-but-i-go-outside-the-box-23257/
Chicago Style
Wang, Vera. "I work with structure, but I go outside the box and give it my own spin. I adore the challenge of creating truly modern clothes - where a woman's personality and sense of style are realized." FixQuotes. January 18, 2026. https://fixquotes.com/quotes/i-work-with-structure-but-i-go-outside-the-box-23257/.
MLA Style (9th ed.)
"I work with structure, but I go outside the box and give it my own spin. I adore the challenge of creating truly modern clothes - where a woman's personality and sense of style are realized." FixQuotes, 18 Jan. 2026, https://fixquotes.com/quotes/i-work-with-structure-but-i-go-outside-the-box-23257/. Accessed 12 Feb. 2026.









