"I'd like to get the word out there, the word has to be spread"
About this Quote
There is something almost delightfully redundant in Rivera's line: "I'd like to get the word out there, the word has to be spread". It sounds like a tautology until you hear it like a performer hears it: as momentum. The repetition is the point. In theater, you sell the audience on urgency by insisting on it twice, by turning a simple desire into a mandate.
As an actress whose career is built on live transmission (story, feeling, technique passing body-to-body across a footlit gap), Rivera's phrasing telegraphs a worker's ethic more than a poet's polish. "I'd like" softens the opening, a diplomatic nod to the collaborative world of productions, press, and gatekeepers. Then the second clause snaps into something firmer: "has to be". The subtext is that wanting isn't enough; publicity, legacy, and recognition require insistence. Not just a message, but a campaign.
Context matters: Rivera is a living bridge between Broadway eras, a performer who fought for space as a Latina star in an industry that often treated representation as a trendline, not a tradition. "The word" can be read as any number of things - a show, an idea, an injustice, a craft - but the shape of the sentence suggests advocacy. It's not merely about being seen; it's about making sure the cultural record can't pretend it missed you.
As an actress whose career is built on live transmission (story, feeling, technique passing body-to-body across a footlit gap), Rivera's phrasing telegraphs a worker's ethic more than a poet's polish. "I'd like" softens the opening, a diplomatic nod to the collaborative world of productions, press, and gatekeepers. Then the second clause snaps into something firmer: "has to be". The subtext is that wanting isn't enough; publicity, legacy, and recognition require insistence. Not just a message, but a campaign.
Context matters: Rivera is a living bridge between Broadway eras, a performer who fought for space as a Latina star in an industry that often treated representation as a trendline, not a tradition. "The word" can be read as any number of things - a show, an idea, an injustice, a craft - but the shape of the sentence suggests advocacy. It's not merely about being seen; it's about making sure the cultural record can't pretend it missed you.
Quote Details
| Topic | Marketing |
|---|---|
| Source | Help us find the source |
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