"Ideas are cheap. Always be passionate about ideas and communicating those ideas and discoveries to others in the things you make"
About this Quote
The second sentence sharpens the knife. He doesn’t say be passionate about having ideas. He says be passionate about ideas and communicating them “in the things you make.” That’s a creed built for a studio that treated design as a public service and a systems problem. Eames projects weren’t just objects; they were arguments rendered in plywood, fiberglass, photography, and information. The subtext is anti-posture: if your idea can’t survive contact with materials, constraints, users, and time, it’s not an idea yet, it’s a mood.
Context matters: mid-century American design was industrial, collaborative, and newly mass-distributed. The Eameses worked with manufacturers, engineers, and institutions, translating experimentation into repeatable production. So the line doubles as a moral instruction for creative work under capitalism: don’t hoard concepts, don’t fetishize originality, don’t confuse taste with impact. Make something that carries the discovery forward, so other people can actually use it.
Quote Details
| Topic | Entrepreneur |
|---|---|
| Source | Help us find the source |
| Cite |
Citation Formats
APA Style (7th ed.)
Eames, Charles. (2026, January 14). Ideas are cheap. Always be passionate about ideas and communicating those ideas and discoveries to others in the things you make. FixQuotes. https://fixquotes.com/quotes/ideas-are-cheap-always-be-passionate-about-ideas-21482/
Chicago Style
Eames, Charles. "Ideas are cheap. Always be passionate about ideas and communicating those ideas and discoveries to others in the things you make." FixQuotes. January 14, 2026. https://fixquotes.com/quotes/ideas-are-cheap-always-be-passionate-about-ideas-21482/.
MLA Style (9th ed.)
"Ideas are cheap. Always be passionate about ideas and communicating those ideas and discoveries to others in the things you make." FixQuotes, 14 Jan. 2026, https://fixquotes.com/quotes/ideas-are-cheap-always-be-passionate-about-ideas-21482/. Accessed 12 Feb. 2026.









