"If anyone wonders why the airlines are not doing well it is because flying has been made such an unpleasant and degrading experience"
About this Quote
As a scientist, Henson is doing a kind of layperson systems analysis: if you degrade the user experience past a threshold, demand softens, loyalty evaporates, and your product becomes purely transactional. That’s the subtext behind “not doing well.” Airlines can still fill planes, but they do it through price wars, loyalty-program arbitrage, and consolidation rather than genuine preference. When the baseline experience becomes a low-grade ordeal, the market stops rewarding service and starts rewarding only cheapest-available.
The quote also sneaks in an indictment of post-9/11 security theater and the broader “customer as adversary” posture. “Degrading” evokes humiliation and power imbalance: rules enforced inconsistently, penalties for normal human behavior, and a captive audience with few alternatives. Henson’s intent isn’t nostalgia for glamorous jet-age travel; it’s a warning about what happens when an industry treats discomfort as a feature of efficiency. At a certain point, people don’t just resent the hassle - they question the entire premise of flying unless they must.
Quote Details
| Topic | Travel |
|---|---|
| Source | Help us find the source |
| Cite | Cite this Quote |
Citation Formats
APA Style (7th ed.)
Henson, Keith. (n.d.). If anyone wonders why the airlines are not doing well it is because flying has been made such an unpleasant and degrading experience. FixQuotes. https://fixquotes.com/quotes/if-anyone-wonders-why-the-airlines-are-not-doing-93169/
Chicago Style
Henson, Keith. "If anyone wonders why the airlines are not doing well it is because flying has been made such an unpleasant and degrading experience." FixQuotes. Accessed February 2, 2026. https://fixquotes.com/quotes/if-anyone-wonders-why-the-airlines-are-not-doing-93169/.
MLA Style (9th ed.)
"If anyone wonders why the airlines are not doing well it is because flying has been made such an unpleasant and degrading experience." FixQuotes, https://fixquotes.com/quotes/if-anyone-wonders-why-the-airlines-are-not-doing-93169/. Accessed 2 Feb. 2026.




