"If honor were profitable, everybody would be honorable"
About this Quote
The intent is not to sneer at honor itself, but to diagnose why it’s rare. More is writing in a world where reputation, patronage, and survival are tangled up with political obedience. In Tudor England, integrity could mean losing your position, your security, even your head. So his cynicism has teeth: honor is not scarce because humans don’t understand it, but because they do understand the price.
The subtext is a challenge to readers who like to imagine themselves as naturally upright. If you’re honorable only when it’s “profitable,” you’re not honorable; you’re strategic. More’s line also quietly indicts institutions that make dishonor lucrative: courts that reward flattery, markets that reward exploitation, regimes that reward silence. It anticipates a modern insight we still dodge: moral behavior isn’t just a matter of character, it’s a matter of incentives.
Coming from More, the remark reads less like detached irony and more like grim foreknowledge. He would eventually choose principle over profit, and pay accordingly.
Quote Details
| Topic | Honesty & Integrity |
|---|---|
| Source | Later attribution: A Higher Loyalty (James Comey, 2018) modern compilationISBN: 9781250192462 · ID: 4CovDwAAQBAJ
Evidence:
... If honor were profitable , everybody would be honorable . -THOMAS MORE ON FEBRUARY 8 , 2017 , Chief of Staff Reince Priebus invited me to the White House to meet with him in his office , a large room with a conference table and ... |
| Cite |
Citation Formats
APA Style (7th ed.)
More, Thomas. (2026, February 7). If honor were profitable, everybody would be honorable. FixQuotes. https://fixquotes.com/quotes/if-honor-were-profitable-everybody-would-be-74128/
Chicago Style
More, Thomas. "If honor were profitable, everybody would be honorable." FixQuotes. February 7, 2026. https://fixquotes.com/quotes/if-honor-were-profitable-everybody-would-be-74128/.
MLA Style (9th ed.)
"If honor were profitable, everybody would be honorable." FixQuotes, 7 Feb. 2026, https://fixquotes.com/quotes/if-honor-were-profitable-everybody-would-be-74128/. Accessed 12 Feb. 2026.













