"If Shakespeare had to go on an author tour to promote Romeo and Juliet, he never would have written Macbeth"
About this Quote
Brothers’ intent is less literary snobbery than psychological diagnosis. An “author tour” isn’t just travel; it’s interruption, fragmented attention, constant social calibration, and the low-grade stress of being evaluated in real time. Macbeth, a play powered by obsessive momentum and dark concentration, becomes the emblem of what gets sacrificed when creative labor is broken into market-friendly chunks. Romeo and Juliet stands in for the early hit, the breakout that triggers the machinery: success breeds obligations that quietly punish the next, riskier leap.
The subtext is pointed: our economy doesn’t merely monetize art after the fact; it restructures the conditions under which art is made. The writer becomes a brand manager, the studio becomes a content pipeline, the book becomes an “activation.” Brothers, a psychologist who made her own career partly through media visibility, isn’t pretending to be above it. That’s what makes the line sting. It reads like insider knowledge: even meaningful work can be crowded out by the demands of being seen doing it.
Quote Details
| Topic | Witty One-Liners |
|---|---|
| Source | Help us find the source |
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Citation Formats
APA Style (7th ed.)
Brothers, Joyce. (2026, January 17). If Shakespeare had to go on an author tour to promote Romeo and Juliet, he never would have written Macbeth. FixQuotes. https://fixquotes.com/quotes/if-shakespeare-had-to-go-on-an-author-tour-to-52511/
Chicago Style
Brothers, Joyce. "If Shakespeare had to go on an author tour to promote Romeo and Juliet, he never would have written Macbeth." FixQuotes. January 17, 2026. https://fixquotes.com/quotes/if-shakespeare-had-to-go-on-an-author-tour-to-52511/.
MLA Style (9th ed.)
"If Shakespeare had to go on an author tour to promote Romeo and Juliet, he never would have written Macbeth." FixQuotes, 17 Jan. 2026, https://fixquotes.com/quotes/if-shakespeare-had-to-go-on-an-author-tour-to-52511/. Accessed 12 Feb. 2026.








