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Daily Inspiration Quote by Joyce Brothers

"If Shakespeare had to go on an author tour to promote Romeo and Juliet, he never would have written Macbeth"

About this Quote

Shakespeare doesn’t lose his genius here; he loses his time. Joyce Brothers is taking a clean, funny scalpel to the modern culture of self-promotion, where the performance of authorship starts to compete with the work itself. The joke lands because it flips the romantic myth of the solitary writer: even Shakespeare, the patron saint of “timeless,” would be kneecapped by today’s relentless demand to package and sell his own output.

Brothers’ intent is less literary snobbery than psychological diagnosis. An “author tour” isn’t just travel; it’s interruption, fragmented attention, constant social calibration, and the low-grade stress of being evaluated in real time. Macbeth, a play powered by obsessive momentum and dark concentration, becomes the emblem of what gets sacrificed when creative labor is broken into market-friendly chunks. Romeo and Juliet stands in for the early hit, the breakout that triggers the machinery: success breeds obligations that quietly punish the next, riskier leap.

The subtext is pointed: our economy doesn’t merely monetize art after the fact; it restructures the conditions under which art is made. The writer becomes a brand manager, the studio becomes a content pipeline, the book becomes an “activation.” Brothers, a psychologist who made her own career partly through media visibility, isn’t pretending to be above it. That’s what makes the line sting. It reads like insider knowledge: even meaningful work can be crowded out by the demands of being seen doing it.

Quote Details

TopicWitty One-Liners
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APA Style (7th ed.)
Brothers, Joyce. (2026, January 17). If Shakespeare had to go on an author tour to promote Romeo and Juliet, he never would have written Macbeth. FixQuotes. https://fixquotes.com/quotes/if-shakespeare-had-to-go-on-an-author-tour-to-52511/

Chicago Style
Brothers, Joyce. "If Shakespeare had to go on an author tour to promote Romeo and Juliet, he never would have written Macbeth." FixQuotes. January 17, 2026. https://fixquotes.com/quotes/if-shakespeare-had-to-go-on-an-author-tour-to-52511/.

MLA Style (9th ed.)
"If Shakespeare had to go on an author tour to promote Romeo and Juliet, he never would have written Macbeth." FixQuotes, 17 Jan. 2026, https://fixquotes.com/quotes/if-shakespeare-had-to-go-on-an-author-tour-to-52511/. Accessed 12 Feb. 2026.

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About the Author

Joyce Brothers

Joyce Brothers (September 20, 1927 - May 14, 2013) was a Psychologist from USA.

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