"If the beat gets to the audience, and the message touches them, you've got a hit"
About this Quote
Then comes the quieter clause: “and the message touches them.” Kasem isn’t talking about grand political statements. He’s talking about lyrical relatability, the feeling that a three-minute track somehow knows your breakup, your ambition, your Saturday night. “Touches” is deliberately soft: the message doesn’t have to challenge or transform; it has to connect. That word also hints at his medium. As a radio voice - intimate, disembodied, always “with you” - Kasem understood that pop is a relationship technology. The listener wants to feel addressed, not instructed.
The subtext is slightly ruthless: authenticity is optional, impact is mandatory. A “hit” is less an artistic verdict than a completed transaction between sound, sentiment, and audience response. Coming from the man who narrated America’s collective playlist, it’s both practical advice and an accidental critique: our biggest songs succeed when they’re engineered to be felt fast, and understood instantly.
Quote Details
| Topic | Music |
|---|---|
| Source | Help us find the source |
| Cite |
Citation Formats
APA Style (7th ed.)
Kasem, Casey. (2026, January 15). If the beat gets to the audience, and the message touches them, you've got a hit. FixQuotes. https://fixquotes.com/quotes/if-the-beat-gets-to-the-audience-and-the-message-140111/
Chicago Style
Kasem, Casey. "If the beat gets to the audience, and the message touches them, you've got a hit." FixQuotes. January 15, 2026. https://fixquotes.com/quotes/if-the-beat-gets-to-the-audience-and-the-message-140111/.
MLA Style (9th ed.)
"If the beat gets to the audience, and the message touches them, you've got a hit." FixQuotes, 15 Jan. 2026, https://fixquotes.com/quotes/if-the-beat-gets-to-the-audience-and-the-message-140111/. Accessed 12 Feb. 2026.




