"If there was ever any truth to the trickle-down theory, the only evidence of it I've ever seen was in that period of 1960 to 1965. All of sudden they were handing out major label recording contracts like they were coming in Cracker Jack boxes"
About this Quote
The Cracker Jack image is doing the heavy lifting. It’s childish, disposable, random: contracts as prizes, not investments; careers as collectibles. That’s Van Ronk’s subtext about power. Labels didn’t suddenly discover folk music’s intrinsic worth; they discovered a market and panicked into acquisition. The “truth” of trickle-down, in his telling, isn’t moral or systemic - it’s accidental, almost embarrassing, like a promotion nobody intended to run.
Context matters: 1960 to 1965 is the folk revival colliding with mass media (television, festivals, coffeehouses turned into pipelines) and a recording industry scrambling to monetize authenticity. Van Ronk, famously adjacent to fame without fully cashing in, speaks with the authority of someone who watched friends get swept up by a hype cycle while others stayed in the clubs. The wit masks a bruise: he’s naming a narrow window when the gate briefly swung open - not because the system became fair, but because it became opportunistic.
Quote Details
| Topic | Music |
|---|---|
| Source | Help us find the source |
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Citation Formats
APA Style (7th ed.)
Ronk, Dave Van. (2026, January 17). If there was ever any truth to the trickle-down theory, the only evidence of it I've ever seen was in that period of 1960 to 1965. All of sudden they were handing out major label recording contracts like they were coming in Cracker Jack boxes. FixQuotes. https://fixquotes.com/quotes/if-there-was-ever-any-truth-to-the-trickle-down-68900/
Chicago Style
Ronk, Dave Van. "If there was ever any truth to the trickle-down theory, the only evidence of it I've ever seen was in that period of 1960 to 1965. All of sudden they were handing out major label recording contracts like they were coming in Cracker Jack boxes." FixQuotes. January 17, 2026. https://fixquotes.com/quotes/if-there-was-ever-any-truth-to-the-trickle-down-68900/.
MLA Style (9th ed.)
"If there was ever any truth to the trickle-down theory, the only evidence of it I've ever seen was in that period of 1960 to 1965. All of sudden they were handing out major label recording contracts like they were coming in Cracker Jack boxes." FixQuotes, 17 Jan. 2026, https://fixquotes.com/quotes/if-there-was-ever-any-truth-to-the-trickle-down-68900/. Accessed 12 Feb. 2026.
