"If we're a hit, let 'em say anything they want"
About this Quote
Rockne coached in the early days of mass sports culture, when newspapers were turning college football into national theater and coaches into proto-celebrities. He understood that attention is a volatile fuel: it can scorch you, but it can also power the machine if you keep stacking victories. Calling the team "a hit" is the tell. That's not the language of a cloistered amateur ideal; it's show business vocabulary. The program isn't merely competing, it's selling an experience, a brand, a spectacle that people argue about at breakfast.
The subtext is a hard, modern bargain: prioritize performance over reputation management. Rockne isn't endorsing slander; he's inoculating his players against it. The implied threat is that public opinion is uncontrollable, so chasing approval is a losing game. The only controllable metric is the scoreboard, and the only durable rebuttal is results.
It's also a small act of cultural insurgency. College football was busy pretending it wasn't entertainment. Rockne drops the pretense and, with a coach's pragmatism, tells you to win first and let the chatter arrive on its own.
Quote Details
| Topic | Success |
|---|---|
| Source | Help us find the source |
| Cite |
Citation Formats
APA Style (7th ed.)
Rockne, Knute. (2026, January 15). If we're a hit, let 'em say anything they want. FixQuotes. https://fixquotes.com/quotes/if-were-a-hit-let-em-say-anything-they-want-152575/
Chicago Style
Rockne, Knute. "If we're a hit, let 'em say anything they want." FixQuotes. January 15, 2026. https://fixquotes.com/quotes/if-were-a-hit-let-em-say-anything-they-want-152575/.
MLA Style (9th ed.)
"If we're a hit, let 'em say anything they want." FixQuotes, 15 Jan. 2026, https://fixquotes.com/quotes/if-were-a-hit-let-em-say-anything-they-want-152575/. Accessed 17 Feb. 2026.









