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Daily Inspiration Quote by Norman Vincent Peale

"If you have zest and enthusiasm you attract zest and enthusiasm. Life does give back in kind"

About this Quote

Peale sells optimism not as a mood but as a mechanism: broadcast "zest and enthusiasm" and the world will mirror it back. The phrasing is almost transactional, a kind of moral physics where attitude becomes currency. That’s the intent: to make emotional posture feel actionable, like a lever you can pull even when circumstances won’t budge. For a clergyman whose ministry overlapped with the rise of American self-help culture, this is pastoral counsel dressed up as a life hack.

The subtext is more complicated. "Attract" smuggles in the idea that people and opportunities behave like iron filings around a magnet, and that your inner state is the magnet. It’s comforting because it relocates control inward; it’s also quietly coercive, because it implies that bad returns are, at least partly, a failure of spirit. The line "Life does give back in kind" carries a gentle karmic promise without naming God, which is exactly why it traveled so well beyond the pews. It lets a religious worldview pass as common sense.

Context matters: Peale preached in an era of postwar expansion, corporate aspiration, and anxiety about status and belonging. His "positive thinking" offered a portable theology for the office, the suburb, the cocktail party. The quote works because it flatters the reader with agency while keeping the demand modest: you don’t have to overhaul the system, just your vibe. That’s its power and its blind spot. Enthusiasm can be socially contagious; life is not always reciprocating.

Quote Details

TopicMotivational
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Citation Formats

APA Style (7th ed.)
Peale, Norman Vincent. (n.d.). If you have zest and enthusiasm you attract zest and enthusiasm. Life does give back in kind. FixQuotes. https://fixquotes.com/quotes/if-you-have-zest-and-enthusiasm-you-attract-zest-1074/

Chicago Style
Peale, Norman Vincent. "If you have zest and enthusiasm you attract zest and enthusiasm. Life does give back in kind." FixQuotes. Accessed February 3, 2026. https://fixquotes.com/quotes/if-you-have-zest-and-enthusiasm-you-attract-zest-1074/.

MLA Style (9th ed.)
"If you have zest and enthusiasm you attract zest and enthusiasm. Life does give back in kind." FixQuotes, https://fixquotes.com/quotes/if-you-have-zest-and-enthusiasm-you-attract-zest-1074/. Accessed 3 Feb. 2026.

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Zest and Enthusiasm - Quote by Norman Vincent Peale
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About the Author

Norman Vincent Peale

Norman Vincent Peale (May 31, 1898 - December 24, 1993) was a Clergyman from USA.

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