"If you have zest and enthusiasm you attract zest and enthusiasm. Life does give back in kind"
About this Quote
The subtext is more complicated. "Attract" smuggles in the idea that people and opportunities behave like iron filings around a magnet, and that your inner state is the magnet. It’s comforting because it relocates control inward; it’s also quietly coercive, because it implies that bad returns are, at least partly, a failure of spirit. The line "Life does give back in kind" carries a gentle karmic promise without naming God, which is exactly why it traveled so well beyond the pews. It lets a religious worldview pass as common sense.
Context matters: Peale preached in an era of postwar expansion, corporate aspiration, and anxiety about status and belonging. His "positive thinking" offered a portable theology for the office, the suburb, the cocktail party. The quote works because it flatters the reader with agency while keeping the demand modest: you don’t have to overhaul the system, just your vibe. That’s its power and its blind spot. Enthusiasm can be socially contagious; life is not always reciprocating.
Quote Details
| Topic | Motivational |
|---|---|
| Source | Help us find the source |
| Cite | Cite this Quote |
Citation Formats
APA Style (7th ed.)
Peale, Norman Vincent. (n.d.). If you have zest and enthusiasm you attract zest and enthusiasm. Life does give back in kind. FixQuotes. https://fixquotes.com/quotes/if-you-have-zest-and-enthusiasm-you-attract-zest-1074/
Chicago Style
Peale, Norman Vincent. "If you have zest and enthusiasm you attract zest and enthusiasm. Life does give back in kind." FixQuotes. Accessed February 3, 2026. https://fixquotes.com/quotes/if-you-have-zest-and-enthusiasm-you-attract-zest-1074/.
MLA Style (9th ed.)
"If you have zest and enthusiasm you attract zest and enthusiasm. Life does give back in kind." FixQuotes, https://fixquotes.com/quotes/if-you-have-zest-and-enthusiasm-you-attract-zest-1074/. Accessed 3 Feb. 2026.












