Success Quote by Alan Cohen

Cohen’s line is a tidy piece of motivational engineering: it takes a vague itch of dissatisfaction and reframes it as evidence. “If you sense” quietly elevates intuition over proof, turning feeling into a kind of internal market research. The rhetorical move is clever because it sidesteps argument. You don’t have to demonstrate that “more” exists; you only have to notice that you want it. Desire becomes authorization.

The subtext is very business-adjacent in its optimism: growth is not just possible, it’s implied. “There must be more” echoes the mindset of the upgrader, the founder, the self-improver - people trained to treat limits as temporary and to interpret restlessness as a signal rather than a symptom. It’s also a gentle rebuttal to the voice that says, “Be grateful and stop asking.” Cohen doesn’t attack contentment outright; he simply privileges expansion as the more “real” reading of your experience.

What makes the quote work is its soft certainty. “There is more” lands like a promise without specifying what the inventory includes: meaning, money, love, purpose, opportunity. That ambiguity is strategic. It lets the reader project their own shortage onto the sentence, then walk away with a customized hope.

Contextually, it sits comfortably in late-20th/early-21st century self-help and entrepreneurial culture, where intuition is treated as a compass and yearning is treated as data. The risk, of course, is that “more” becomes a treadmill. The line can be liberation or sales copy, depending on who’s holding it.