Wealth & Money Quote by Gina Gershon

Gina Gershon’s line has the plainspoken urgency of a celebrity who’s learned that “awareness” isn’t the same thing as leverage. She isn’t selling a movie or a vibe; she’s selling a funding argument. The mechanics matter: “trying to get money” is blunt on purpose, a small rebuke to the way philanthropy is often dressed up as inspiration. Research doesn’t run on feelings. It runs on budgets.

The pivot comes with the word “because,” where advocacy becomes strategy. Gershon frames ALS not only as a tragedy but as a keystone problem: crack this, and you create a cascade of cures. That’s a classic fundraising move - turn a specific cause into a platform investment - but it’s also a worldview. Instead of pitching stem cell research as niche or experimental, she casts it as infrastructure for medicine’s next era. The subtext is a rebuttal to moral panic and political hesitation around stem cells (especially potent in the 2000s and still culturally sticky): the ethical debate is being outweighed by the pragmatic stakes.

Her phrasing also reflects how actors translate complexity for mass audiences. No jargon about neurodegeneration, clinical trials, or pluripotency. Just a simple promise of multiplicative impact. It’s emotionally clean and culturally savvy: people want their compassion to scale. Gershon is offering donors a way to believe their money won’t just alleviate suffering, but change the map.

Even the personal emphasis - “one I’ve been pretty involved with” - signals credibility without oversharing. The intent isn’t to center herself; it’s to make activism feel adjacent and doable, like joining a project rather than inheriting a crusade.