"I'm not sure why no one wants to admit there's a viable audience out there that believes in God and wants to see a movie with their family. The demand is there. The supply is not"
About this Quote
Perry is naming a market failure, but he is also indicting a status failure. In Hollywood, “faith” gets treated less like a demographic reality than a branding hazard: a red-state punchline, a prestige-killer, a shorthand for kitsch. By framing his point as a confession nobody “wants to admit,” he implies the numbers are obvious and the denial is ideological. The line is part business brief, part cultural grievance.
The craft of the quote is how it toggles between innocence and accusation. “I’m not sure why” sounds mild, even baffled, yet it sets up a conclusion that lands like a rebuke: the demand exists; the gatekeepers won’t meet it. He chooses “viable audience,” the language of executives and greenlights, to corner an industry that claims to only speak ROI. If profitability is the only creed, then why ignore a crowd that reliably buys tickets?
“Believes in God and wants to see a movie with their family” is doing two things at once. It’s about religion, yes, but it’s also about respectability and safety: stories without snark, sex, or nihilism; entertainment that doesn’t require bracing for embarrassment. In 2020s culture wars, “family” is a loaded word, but Perry uses it as a soft shield against the assumption that faith-based means preachy or politically extreme.
Context matters: Perry built an empire by serving an audience mainstream studios often talk around. The subtext is simple: you can mock these viewers, you can patronize them, or you can recognize they’re loyal, underserved, and tired of being treated like an exception.
The craft of the quote is how it toggles between innocence and accusation. “I’m not sure why” sounds mild, even baffled, yet it sets up a conclusion that lands like a rebuke: the demand exists; the gatekeepers won’t meet it. He chooses “viable audience,” the language of executives and greenlights, to corner an industry that claims to only speak ROI. If profitability is the only creed, then why ignore a crowd that reliably buys tickets?
“Believes in God and wants to see a movie with their family” is doing two things at once. It’s about religion, yes, but it’s also about respectability and safety: stories without snark, sex, or nihilism; entertainment that doesn’t require bracing for embarrassment. In 2020s culture wars, “family” is a loaded word, but Perry uses it as a soft shield against the assumption that faith-based means preachy or politically extreme.
Context matters: Perry built an empire by serving an audience mainstream studios often talk around. The subtext is simple: you can mock these viewers, you can patronize them, or you can recognize they’re loyal, underserved, and tired of being treated like an exception.
Quote Details
| Topic | Movie |
|---|---|
| Source | Help us find the source |
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