"I'm rather old-fashioned about this video business. It's all relatively new. We really don't do videos, Fleetwood Mac. We've only done two"
About this Quote
Christine McVie’s “old-fashioned” line lands like a soft shrug that doubles as a boundary. In the age when bands were being pressured to become not just musicians but visual brands, she’s quietly refusing the job description. The phrasing matters: “this video business” makes the medium sound like an industry scheme, not an art form. It’s faintly dismissive, but not snide; McVie doesn’t posture as a purist so much as someone protecting the conditions under which Fleetwood Mac actually works.
The subtext is generational and aesthetic at once. She’s acknowledging the MTV-era pivot without flattering it. “It’s all relatively new” is a neat reset button, reminding the listener that for most of rock history, the product was sound, performance, myth - not a three-minute narrative designed for rotation. By saying “we really don’t do videos, Fleetwood Mac,” she turns a choice into an identity, the band name positioned like a brand that predates the platform. That’s not nostalgia; it’s leverage.
Contextually, it also reads as a subtle defense of privacy and control. Fleetwood Mac’s lore was already intensely visual in the tabloid sense: relationships, fractures, reconciliations. Music videos would have demanded a curated version of that drama, packaging the band’s messy humanity into sellable symbolism. McVie’s restraint suggests a preference for ambiguity: let the songs carry the story, let the listener do the imagining. The quiet punchline - “We’ve only done two” - isn’t just a statistic. It’s a flex: scarcity as confidence, refusing to flood the market with images when the catalog already plays like cinema.
The subtext is generational and aesthetic at once. She’s acknowledging the MTV-era pivot without flattering it. “It’s all relatively new” is a neat reset button, reminding the listener that for most of rock history, the product was sound, performance, myth - not a three-minute narrative designed for rotation. By saying “we really don’t do videos, Fleetwood Mac,” she turns a choice into an identity, the band name positioned like a brand that predates the platform. That’s not nostalgia; it’s leverage.
Contextually, it also reads as a subtle defense of privacy and control. Fleetwood Mac’s lore was already intensely visual in the tabloid sense: relationships, fractures, reconciliations. Music videos would have demanded a curated version of that drama, packaging the band’s messy humanity into sellable symbolism. McVie’s restraint suggests a preference for ambiguity: let the songs carry the story, let the listener do the imagining. The quiet punchline - “We’ve only done two” - isn’t just a statistic. It’s a flex: scarcity as confidence, refusing to flood the market with images when the catalog already plays like cinema.
Quote Details
| Topic | Music |
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