"In a true zero-defects approach, there are no unimportant items"
About this Quote
Crosby’s line has the clean, almost puritan bite of classic quality-management evangelism: if you’re serious about “zero defects,” you don’t get to keep a junk drawer of exceptions. The point isn’t that every bolt and checkbox is equally glamorous; it’s that every “minor” defect is a future headline, a customer complaint, a warranty claim, a safety incident, or a quiet erosion of trust. “Unimportant items” is really shorthand for the habits organizations use to negotiate with reality: we’ll ship now and fix later, we’ll ignore that edge case, we’ll let that paperwork slide because the product is “basically fine.”
The subtext is cultural, not just procedural. Crosby is attacking a managerial worldview that treats quality as an inspection function or a department’s problem. A zero-defects approach demands that quality be designed and owned upstream, embedded in the work, and defended socially: people must feel authorized to stop the line, flag the weird anomaly, and refuse the comforting lie of “good enough.” It’s also a rebuke to status-driven workplaces where only the visible work matters. In Crosby’s framing, the tiny parts and “low-level” tasks are where systems reveal what they actually believe.
Context matters: Crosby wrote in a postwar industrial moment when American manufacturing was learning, often painfully, that variation isn’t neutral. Competitors who sweated the details weren’t being obsessive; they were building reputational moats. The quote works because it turns an abstract ideal (“zero”) into a behavioral rule: once you allow one unimportant item, you’ve already chosen your defect rate.
The subtext is cultural, not just procedural. Crosby is attacking a managerial worldview that treats quality as an inspection function or a department’s problem. A zero-defects approach demands that quality be designed and owned upstream, embedded in the work, and defended socially: people must feel authorized to stop the line, flag the weird anomaly, and refuse the comforting lie of “good enough.” It’s also a rebuke to status-driven workplaces where only the visible work matters. In Crosby’s framing, the tiny parts and “low-level” tasks are where systems reveal what they actually believe.
Context matters: Crosby wrote in a postwar industrial moment when American manufacturing was learning, often painfully, that variation isn’t neutral. Competitors who sweated the details weren’t being obsessive; they were building reputational moats. The quote works because it turns an abstract ideal (“zero”) into a behavioral rule: once you allow one unimportant item, you’ve already chosen your defect rate.
Quote Details
| Topic | Work Ethic |
|---|---|
| Source | Help us find the source |
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