"In the commercial real estate business, brokers spearhead major accounts. But they wouldn't have customers without the people who oversee construction"
About this Quote
The intent feels managerial, almost locker-room practical: credit the people doing the unsexy work that makes the highlights possible. Coming from an athlete-turned-business leader, it reads like a translation of team sports into capitalism. Brokers are quarterbacks; construction managers are the linemen. The public notices the throw, not the protection, until the pocket collapses.
The subtext is a corrective to status and pay hierarchies. Staubach isn’t attacking brokers; he’s warning against confusing the front-end of a business with the foundation. In an industry built on confidence, construction oversight is the accountability mechanism: it limits overpromising, protects reputation, and keeps clients from becoming cautionary tales. It also reflects a culture of execution that Staubach’s generation of real estate operators prized: relationships open doors, but delivery keeps them open.
Quote Details
| Topic | Business |
|---|---|
| Source | Help us find the source |
| Cite | Cite this Quote |
Citation Formats
APA Style (7th ed.)
Staubach, Roger. (n.d.). In the commercial real estate business, brokers spearhead major accounts. But they wouldn't have customers without the people who oversee construction. FixQuotes. https://fixquotes.com/quotes/in-the-commercial-real-estate-business-brokers-129028/
Chicago Style
Staubach, Roger. "In the commercial real estate business, brokers spearhead major accounts. But they wouldn't have customers without the people who oversee construction." FixQuotes. Accessed February 2, 2026. https://fixquotes.com/quotes/in-the-commercial-real-estate-business-brokers-129028/.
MLA Style (9th ed.)
"In the commercial real estate business, brokers spearhead major accounts. But they wouldn't have customers without the people who oversee construction." FixQuotes, https://fixquotes.com/quotes/in-the-commercial-real-estate-business-brokers-129028/. Accessed 2 Feb. 2026.







