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Daily Inspiration Quote by Ludwig von Mises

"Innovation is the whim of an elite before it becomes a need of the public"

About this Quote

Innovation starts life as a luxury good, and von Mises is bluntly unromantic about it. The line treats “the elite” less as moral villains than as the first customers willing to pay for risk, inconvenience, and unproven status-symbol tech. A new product is usually worse at the beginning: clunkier, expensive, socially awkward. Only someone insulated by money, time, and taste for novelty can afford to bankroll its early failures. That’s the subtext: progress isn’t born from committee meetings about “social need,” but from uneven incentives and unequal ability to experiment.

The phrasing “whim” is doing deliberate work. It deflates the self-serious mythology that every breakthrough begins as noble service. Von Mises, a defender of market coordination, is arguing that what looks frivolous at the top of the income ladder becomes the infrastructure of ordinary life once scale, competition, and learning curves kick in. The “need” arrives later, after distribution and habit make the invention feel natural, even indispensable. We don’t just adopt technology; it rewires what we consider baseline.

Context matters: writing in the long shadow of industrialization, mass production, and the rise of consumer capitalism, von Mises is pushing back against the idea that planning can reliably pick winners. His claim is descriptive and polemical at once: let elites chase shiny things, because their consumption can function as venture capital for the rest of society.

There’s a sting here, too. If innovation depends on elite “whims,” then access to the future is initially gated. The quote quietly admits that modern comfort often begins as someone else’s extravagance.

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TopicTechnology
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Mises on Innovation: Whim of an Elite Becoming Need
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About the Author

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Ludwig von Mises (September 29, 1881 - October 10, 1973) was a Economist from Austria.

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