"Innovation is this amazing intersection between someone's imagination and the reality in which they live. The problem is, many companies don't have great imagination, but their view of reality tells them that it's impossible to do what they imagine"
About this Quote
The sting lands in the second sentence. Johnson doesn't say companies lack capital, talent, or strategy; he says they lack imagination. That's not a market failure so much as a moral one, a critique of corporate culture that rewards risk management over risk taking. The subtext is that "reality" isn't neutral data - it's a story organizations tell themselves, shaped by incentives, bureaucracy, and fear of being wrong in public. When he says their view of reality tells them it's impossible, he's pointing at a familiar corporate reflex: using constraints as a shield. It's not that the idea can't be done; it's that the internal narrative makes trying feel irrational.
As a politician, Johnson is also borrowing a business-friendly language of innovation to make a broader argument about institutional stagnation. It flatters entrepreneurs and scolds incumbents, implying that obstacles are often self-authored. The context is a culture that celebrates disruption while building systems designed to prevent it. His line plays well because it captures that contradiction: the same organization that asks for big ideas is structurally invested in proving those ideas can't exist.
Quote Details
| Topic | Technology |
|---|---|
| Source | Help us find the source |
| Cite |
Citation Formats
APA Style (7th ed.)
Johnson, Ron. (2026, January 16). Innovation is this amazing intersection between someone's imagination and the reality in which they live. The problem is, many companies don't have great imagination, but their view of reality tells them that it's impossible to do what they imagine. FixQuotes. https://fixquotes.com/quotes/innovation-is-this-amazing-intersection-between-129192/
Chicago Style
Johnson, Ron. "Innovation is this amazing intersection between someone's imagination and the reality in which they live. The problem is, many companies don't have great imagination, but their view of reality tells them that it's impossible to do what they imagine." FixQuotes. January 16, 2026. https://fixquotes.com/quotes/innovation-is-this-amazing-intersection-between-129192/.
MLA Style (9th ed.)
"Innovation is this amazing intersection between someone's imagination and the reality in which they live. The problem is, many companies don't have great imagination, but their view of reality tells them that it's impossible to do what they imagine." FixQuotes, 16 Jan. 2026, https://fixquotes.com/quotes/innovation-is-this-amazing-intersection-between-129192/. Accessed 9 Feb. 2026.








