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Creativity Quote by Tony Visconti

"It is easily overlooked that what is now called vintage was once brand new"

About this Quote

“Vintage” sounds like a compliment, but Visconti’s line needles the nostalgia industry right where it’s soft. As a producer who helped define the textures of glam and art-rock, he’s watched yesterday’s risk get repackaged as today’s safe taste. The intent isn’t to sneer at the past; it’s to remind you that the past you romanticize once arrived as a disruption.

The subtext is about amnesia: we treat “vintage” as if it were born with patina, pre-approved by history. That turns living culture into a curated mood board. Visconti’s phrasing is deliberately plain, almost offhand, which makes the reversal land harder: the aura of timelessness is just time doing its job. “Easily overlooked” implicates the listener, too. You don’t have to be malicious to flatten innovation into decor; you just have to be comfortable.

Context matters. Visconti’s career runs through cycles of backlash and canonization: what critics once dismissed as theatrical or synthetic became the blueprint for credibility later. In music, “vintage” can mean warm tape saturation, analog gear, or a certain silhouette of sound - shorthand for authenticity. Visconti quietly punctures that shortcut. If brand-new work is always judged against the glow of “classic” eras, the present is forced to audition for the past’s approval.

The line also carries a producer’s realism: novelty ages fast, and today’s cheap trick becomes tomorrow’s signature. The challenge, implied, is to hear the new as new while it’s still dangerous.

Quote Details

TopicNostalgia
SourceHelp us find the source
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Tony Visconti on Vintage, Newness, and Cultural Taste
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About the Author

Tony Visconti

Tony Visconti (born April 24, 1944) is a Musician from USA.

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