"It is not necessary to change. Survival is not mandatory"
About this Quote
The genius is in the phrasing. “Not necessary” sounds permissive, almost gentle, as if he’s granting freedom from the exhausting churn of reinvention. Then comes the trapdoor: “Survival is not mandatory.” Deming uses a scientist’s cool tone to deliver a threat without theatrics. No melodrama, no villain, just selection pressure. It’s Darwinism translated into management language, where the environment is competition, technology, and customer expectations, and extinction is simply what happens to rigid systems.
Subtext: complacency is a choice, and it’s often disguised as prudence. Leaders claim they’re protecting tradition, minimizing risk, avoiding “disruption.” Deming implies that what they’re really protecting is comfort, hierarchy, and the stories they tell about their own competence. Change is hard partly because it exposes error, and error is politically expensive inside organizations built to reward certainty.
Context matters: Deming’s work in quality and process improvement emerged in the postwar period, when manufacturing and global competition made inefficiency visible and costly. His point isn’t “pivot” as performance art. It’s change as disciplined learning: measuring, iterating, redesigning systems. The line endures because it cuts through every era’s euphemisms for stasis.
Quote Details
| Topic | Embrace Change |
|---|---|
| Source | Help us find the source |
| Cite |
Citation Formats
APA Style (7th ed.)
Deming, W. Edwards. (2026, January 15). It is not necessary to change. Survival is not mandatory. FixQuotes. https://fixquotes.com/quotes/it-is-not-necessary-to-change-survival-is-not-15011/
Chicago Style
Deming, W. Edwards. "It is not necessary to change. Survival is not mandatory." FixQuotes. January 15, 2026. https://fixquotes.com/quotes/it-is-not-necessary-to-change-survival-is-not-15011/.
MLA Style (9th ed.)
"It is not necessary to change. Survival is not mandatory." FixQuotes, 15 Jan. 2026, https://fixquotes.com/quotes/it-is-not-necessary-to-change-survival-is-not-15011/. Accessed 12 Feb. 2026.










