"It is quite interesting that whilst there are tremendous theories, in the 1960s, when IT was born, everybody was supposedly going to their cottage in the countryside to work in a virtual way"
About this Quote
As an architect, Rogers’s subtext is also territorial. He spent a career arguing that cities are not a temporary inconvenience waiting to be solved by gadgets, but the central stage for modern life: dense, social, messy, infrastructural. The quote reads like a warning against treating technology as an excuse to abandon civic investment. When the “virtual” is framed as an escape hatch, the physical city gets starved of imagination and funding, and inequality gets redesigned as lifestyle choice.
The context, heard from our post-remote-work vantage point, is quietly devastating: the 1960s prediction wasn’t wrong so much as miscast. Remote work did arrive, unevenly, decades later. What didn’t arrive was the egalitarian countryside dream. Rogers is reminding us that technology’s future is rarely where the brochures said it would be; it lands where power, property, and planning allow it to.
Quote Details
| Topic | Technology |
|---|---|
| Source | Help us find the source |
| Cite |
Citation Formats
APA Style (7th ed.)
Rogers, Richard. (2026, February 17). It is quite interesting that whilst there are tremendous theories, in the 1960s, when IT was born, everybody was supposedly going to their cottage in the countryside to work in a virtual way. FixQuotes. https://fixquotes.com/quotes/it-is-quite-interesting-that-whilst-there-are-109797/
Chicago Style
Rogers, Richard. "It is quite interesting that whilst there are tremendous theories, in the 1960s, when IT was born, everybody was supposedly going to their cottage in the countryside to work in a virtual way." FixQuotes. February 17, 2026. https://fixquotes.com/quotes/it-is-quite-interesting-that-whilst-there-are-109797/.
MLA Style (9th ed.)
"It is quite interesting that whilst there are tremendous theories, in the 1960s, when IT was born, everybody was supposedly going to their cottage in the countryside to work in a virtual way." FixQuotes, 17 Feb. 2026, https://fixquotes.com/quotes/it-is-quite-interesting-that-whilst-there-are-109797/. Accessed 19 Feb. 2026.




