"It is safest to take the unpopular side in the first instance. Transit from the unpopular is easy... but from the popular to the unpopular is so steep and rugged that it is impossible to maintain it"
About this Quote
The intent is tactical. By taking the unpopular side early, you buy yourself a kind of political insurance. If events shift and the once-unpopular position becomes palatable, you can "transit" with minimal cost because you're moving with the current. But starting on the popular side creates a trap: any later dissent reads as betrayal, opportunism, or panic. Melbourne is naming an asymmetry that still defines public life: it's easier to be forgiven for softening than for hardening, easier to be seen as "learning" than as "defecting."
The subtext is almost bleakly modern. He assumes voters and rivals judge consistency less by reasoning than by direction. Moving from unpopular to popular can be framed as vindication; moving from popular to unpopular looks like self-sabotage. That "steep and rugged" metaphor doubles as a warning about party discipline and press narratives: once you're branded as the voice of the mainstream, any break is a scandal story waiting to be written.
Context matters: Melbourne governed in an age of reform agitation and shifting party identities, when questions like parliamentary reform or Catholic emancipation could flip from fringe to inevitable. His counsel is the conservative's paradox: risk early discomfort to avoid later disgrace.
Quote Details
| Topic | Decision-Making |
|---|---|
| Source | Help us find the source |
| Cite |
Citation Formats
APA Style (7th ed.)
Melbourne, William Lamb. (2026, January 15). It is safest to take the unpopular side in the first instance. Transit from the unpopular is easy... but from the popular to the unpopular is so steep and rugged that it is impossible to maintain it. FixQuotes. https://fixquotes.com/quotes/it-is-safest-to-take-the-unpopular-side-in-the-168714/
Chicago Style
Melbourne, William Lamb. "It is safest to take the unpopular side in the first instance. Transit from the unpopular is easy... but from the popular to the unpopular is so steep and rugged that it is impossible to maintain it." FixQuotes. January 15, 2026. https://fixquotes.com/quotes/it-is-safest-to-take-the-unpopular-side-in-the-168714/.
MLA Style (9th ed.)
"It is safest to take the unpopular side in the first instance. Transit from the unpopular is easy... but from the popular to the unpopular is so steep and rugged that it is impossible to maintain it." FixQuotes, 15 Jan. 2026, https://fixquotes.com/quotes/it-is-safest-to-take-the-unpopular-side-in-the-168714/. Accessed 7 Mar. 2026.







