"It simply is not cost affective to cover stories from independent sources"
About this Quote
The intent reads as permission-seeking and blame-shifting at once. Edwards is defending a decision to ignore independent reporting, but he’s also outsourcing responsibility to the market. The subtext is: we’d rather stay inside the safer ecosystem of wire services, PR pipelines, and already-validated narratives because that’s where the risk is lowest and the returns are predictable. “Independent sources” becomes code for time-intensive verification, legal exposure, smaller audiences, fewer advertiser-friendly angles.
In context, it fits a media landscape where entertainers are increasingly publishers, and publishing increasingly behaves like content production. Independence costs because it refuses economies of scale; it doesn’t come pre-packaged, and it doesn’t reliably perform. The line’s real cultural bite is how casually it frames that as acceptable: not a loss to the public record, just an efficiency choice. That’s how gatekeeping survives in an era that pretends it doesn’t have gates.
Quote Details
| Topic | Business |
|---|---|
| Source | Help us find the source |
| Cite |
Citation Formats
APA Style (7th ed.)
Edwards, Ben. (2026, January 15). It simply is not cost affective to cover stories from independent sources. FixQuotes. https://fixquotes.com/quotes/it-simply-is-not-cost-affective-to-cover-stories-144841/
Chicago Style
Edwards, Ben. "It simply is not cost affective to cover stories from independent sources." FixQuotes. January 15, 2026. https://fixquotes.com/quotes/it-simply-is-not-cost-affective-to-cover-stories-144841/.
MLA Style (9th ed.)
"It simply is not cost affective to cover stories from independent sources." FixQuotes, 15 Jan. 2026, https://fixquotes.com/quotes/it-simply-is-not-cost-affective-to-cover-stories-144841/. Accessed 25 Feb. 2026.




