"It was a lot of fun doing the Nike commercials, too"
About this Quote
The intent is modest, even disarming. Mewes frames the Nike gigs not as a conquest or a brand flex, but as an experience - fun, uncomplicated, almost childlike. That’s a strategic posture for an actor whose persona has long been entwined with slacker authenticity. He’s acknowledging corporate work without sounding corporatized. The subtext: I’m still me, even when the money and the lighting budget get serious.
Context matters because Nike commercials are a shorthand for cultural centrality. They’re not just ads; they’re mini-myths about aspiration, discipline, cool. Mewes, known for playing stoners and lovable screwups, doesn’t naturally belong in that mythology. That mismatch is the point. His delight hints at the surreal nature of contemporary celebrity, where a face associated with low-budget counterculture can be repurposed as mainstream texture.
The quote works because it refuses a redemption narrative. No talk of “making it” or “proving people wrong.” Just the quiet admission that stepping into the most polished version of pop capitalism can be, genuinely, a blast.
Quote Details
| Topic | Art |
|---|---|
| Source | Help us find the source |
| Cite |
Citation Formats
APA Style (7th ed.)
Mewes, Jason. (2026, January 17). It was a lot of fun doing the Nike commercials, too. FixQuotes. https://fixquotes.com/quotes/it-was-a-lot-of-fun-doing-the-nike-commercials-too-55770/
Chicago Style
Mewes, Jason. "It was a lot of fun doing the Nike commercials, too." FixQuotes. January 17, 2026. https://fixquotes.com/quotes/it-was-a-lot-of-fun-doing-the-nike-commercials-too-55770/.
MLA Style (9th ed.)
"It was a lot of fun doing the Nike commercials, too." FixQuotes, 17 Jan. 2026, https://fixquotes.com/quotes/it-was-a-lot-of-fun-doing-the-nike-commercials-too-55770/. Accessed 12 Feb. 2026.



