"It was to do with information management. The intention was to dramatise it"
About this Quote
Then comes the sharper blade: “The intention was to dramatise it.” Dramatise what? Not facts, exactly, but the public’s perception of them. The subtext is that the most consequential decisions of the early 2000s weren’t merely argued; they were staged. The rhetorical move is devastating because Blix doesn’t accuse anyone of lying outright. He implies something more modern and arguably more corrosive: that the truth was treated as content, an asset to be packaged for maximum emotional yield.
As a diplomat, Blix’s restraint is the point. He speaks in the language of process, but the moral charge leaks through the passive construction. “The intention was…” avoids naming actors while still indicting intent. It’s an unusually candid admission from someone trained to keep doors open. In the post-9/11 climate, when urgency became a political resource, dramatization wasn’t decoration; it was a strategy to convert ambiguity into consent. Blix’s line stands as a reminder that wars can be sold not only with falsehoods, but with plot.
Quote Details
| Topic | Management |
|---|---|
| Source | Help us find the source |
| Cite |
Citation Formats
APA Style (7th ed.)
Blix, Hans. (2026, January 15). It was to do with information management. The intention was to dramatise it. FixQuotes. https://fixquotes.com/quotes/it-was-to-do-with-information-management-the-143932/
Chicago Style
Blix, Hans. "It was to do with information management. The intention was to dramatise it." FixQuotes. January 15, 2026. https://fixquotes.com/quotes/it-was-to-do-with-information-management-the-143932/.
MLA Style (9th ed.)
"It was to do with information management. The intention was to dramatise it." FixQuotes, 15 Jan. 2026, https://fixquotes.com/quotes/it-was-to-do-with-information-management-the-143932/. Accessed 12 Feb. 2026.


