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Daily Inspiration Quote by Kurt Loder

"It's gonna be short if it's news; put it at the top. Style's not an issue, just make it news"

About this Quote

News is a blunt instrument, and Kurt Loder is reminding you not to sand it into a decorative object. "It's gonna be short if it's news; put it at the top" isn’t just workflow advice, it’s a worldview: information earns its space by urgency, not by elegance. The lead goes first because attention is scarce and the stakes are immediate. Anything that can’t survive that ruthless hierarchy probably wasn’t news to begin with.

The line that really bites is "Style's not an issue, just make it news". On its face, it’s anti-literary, almost philistine. Underneath, it’s a defense of a particular journalistic ethic: clarity as a form of respect. Loder came up in eras and outlets where speed mattered, from print deadlines to MTV News, where pop culture had to be treated with the same discipline as politics. That’s the subtext: even when you’re covering music, celebrity, or youth culture, the job isn’t to perform taste. It’s to deliver verified, actionable reality.

There’s also a quiet critique here of writing that hides behind voice. "Style" can become a permission slip for vagueness, a way to smuggle opinion into what should be a clean signal. Loder’s insistence isn’t that style never matters; it’s that style is secondary to judgment. Choose the fact. Place it first. Make it legible. If your sentence is beautiful but your reader still doesn’t know what happened, you wrote art, not news.

Quote Details

TopicWriting
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Citation Formats

APA Style (7th ed.)
Loder, Kurt. (2026, January 16). It's gonna be short if it's news; put it at the top. Style's not an issue, just make it news. FixQuotes. https://fixquotes.com/quotes/its-gonna-be-short-if-its-news-put-it-at-the-top-102024/

Chicago Style
Loder, Kurt. "It's gonna be short if it's news; put it at the top. Style's not an issue, just make it news." FixQuotes. January 16, 2026. https://fixquotes.com/quotes/its-gonna-be-short-if-its-news-put-it-at-the-top-102024/.

MLA Style (9th ed.)
"It's gonna be short if it's news; put it at the top. Style's not an issue, just make it news." FixQuotes, 16 Jan. 2026, https://fixquotes.com/quotes/its-gonna-be-short-if-its-news-put-it-at-the-top-102024/. Accessed 6 Feb. 2026.

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About the Author

Kurt Loder

Kurt Loder (born May 5, 1945) is a Journalist from USA.

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