"It's not about charisma and personality, it's about results and products and those very bedrock things that are why people at Apple and outside of Apple are getting more excited about the company and what Apple stands for and what its potential is to contribute to the industry"

This quote by Steve Jobs emphasizes the value of outcomes and items in the success of a business. He is recommending that the excitement around Apple is not due to its charisma and personality, however rather the tangible results and products that it has actually produced. He is highlighting the reality that Apple has been able to produce items that have had a favorable effect on the industry, and this is why people both inside and beyond Apple are getting more ecstatic about the business and what it stands for. This quote is a pointer that the success of a company is not based upon its image, however rather the concrete results and items that it produces.