"Kitsch is more dangerous than it looks when taken to the extreme"
About this Quote
“Kitsch” isn’t just tacky aesthetics here; it’s emotional automation. At the extreme, it trains audiences to want pre-chewed feeling: instant nostalgia, instant innocence, instant moral clarity. That’s where it turns “dangerous.” Not because the objects themselves are sinister, but because the habit is. Kitsch flattens complexity into a pose you can purchase, share, or perform. It becomes a shortcut around ambiguity - and ambiguity is where adults do their moral reasoning.
The subtext is cultural as much as artistic. In politics, kitsch shows up as flag-draped mythmaking and sentimental narratives that erase who gets harmed. In media, it’s the algorithmic comfort loop: familiar tropes delivered with maximum emotional payoff and minimum surprise. Cusack’s phrasing, “more dangerous than it looks,” pins the threat to misrecognition: we dismiss kitsch as corny, so we don’t notice when it’s shaping our reflexes.
He’s also defending sincerity from counterfeit sincerity. Kitsch at full volume doesn’t just cheapen art; it cheapens feeling itself, making real grief, love, and solidarity harder to access without a soundtrack telling you what to feel.
Quote Details
| Topic | Art |
|---|---|
| Source | Help us find the source |
| Cite |
Citation Formats
APA Style (7th ed.)
Cusack, John. (2026, January 17). Kitsch is more dangerous than it looks when taken to the extreme. FixQuotes. https://fixquotes.com/quotes/kitsch-is-more-dangerous-than-it-looks-when-taken-79665/
Chicago Style
Cusack, John. "Kitsch is more dangerous than it looks when taken to the extreme." FixQuotes. January 17, 2026. https://fixquotes.com/quotes/kitsch-is-more-dangerous-than-it-looks-when-taken-79665/.
MLA Style (9th ed.)
"Kitsch is more dangerous than it looks when taken to the extreme." FixQuotes, 17 Jan. 2026, https://fixquotes.com/quotes/kitsch-is-more-dangerous-than-it-looks-when-taken-79665/. Accessed 9 Feb. 2026.





