"Know thy self, know thy enemy. A thousand battles, a thousand victories"
About this Quote
The subtext is quietly anti-romantic. Sun Tzu distrusts the intoxicating story soldiers tell themselves: that courage can substitute for clarity. He also implies that the enemy isn’t a cartoon villain but a system with incentives, patterns, and constraints. To “know” them means mapping their habits, reading their leadership, anticipating how terrain, weather, and politics will shape their choices. In that sense, the line is less about hatred than about attention.
Context matters: The Art of War emerges from a period when Chinese states competed through constant conflict, shifting alliances, and high stakes for rulers. In that environment, waste was fatal. “A thousand battles, a thousand victories” is deliberate exaggeration, a rhetorical flex meant to sell a method: if you reduce uncertainty, you reduce the need for improvisation. It’s propaganda for preparation, making foresight sound like fate. The most modern part is the implicit promise: knowledge is power not because it feels good, but because it makes outcomes repeatable.
Quote Details
| Topic | War |
|---|---|
| Source | Help us find the source |
| Cite |
Citation Formats
APA Style (7th ed.)
Tzu, Sun. (2026, January 15). Know thy self, know thy enemy. A thousand battles, a thousand victories. FixQuotes. https://fixquotes.com/quotes/know-thy-self-know-thy-enemy-a-thousand-battles-a-28433/
Chicago Style
Tzu, Sun. "Know thy self, know thy enemy. A thousand battles, a thousand victories." FixQuotes. January 15, 2026. https://fixquotes.com/quotes/know-thy-self-know-thy-enemy-a-thousand-battles-a-28433/.
MLA Style (9th ed.)
"Know thy self, know thy enemy. A thousand battles, a thousand victories." FixQuotes, 15 Jan. 2026, https://fixquotes.com/quotes/know-thy-self-know-thy-enemy-a-thousand-battles-a-28433/. Accessed 5 Feb. 2026.







