Creativity Quote by J Balvin

Balvin’s line works because it’s half shrug, half provocation: a pop star admitting the obvious (the hook matters more than the words) while using that admission to poke a bigger bruise in reggaeton’s masculinity. Calling "Ginza" a song that “doesn’t really have lyrics” isn’t self-deprecation so much as a flex about how the genre operates. The track is built to move bodies, not deliver poetry; its meaning is in the beat, the swagger, the communal chant. Balvin is basically saying: stop pretending the form is something it isn’t.

Then he twists the knife with “a party for reggaetoneros to come out of the closet.” On the surface it’s a cheeky metaphor: the song gives artists permission to be less guarded, more playful, more openly emotional. Underneath, it’s an argument about image management in a scene that has long policed what “real” reggaeton masculinity looks like: tough, heterosexual, unbothered. By framing the dance floor as a closet-door moment, he hints that the genre’s hardline posturing can be its own kind of performance, and that even its stars are trapped by it.

Context matters: Balvin rose as reggaeton was crossing into global pop, smoothing its edges for radio while still selling “authentic” street credibility. "Ginza" is a maximalist club record that made that crossover undeniable. His comment reads like a wink to insiders and a dare to peers: if the song is pure party, then maybe the party is where you finally stop acting.