"Look at growth, look at how much time people spend on the Net and look at the variety of things that they are doing. It's all really good, so I am actually encouraged by the fundamentals that underlie usage growth on the Net"
About this Quote
In context, Whitman’s comment reads like a mature phase of late-’90s tech faith, refined after the initial web boom: not naive utopianism, but confidence in “usage growth” as proof that the network is becoming indispensable. The subtext is strategic. By pointing to “how much time people spend” and the “variety of things,” she frames the internet as diversified, sticky, and therefore safe - a platform, not a fad. That’s the kind of reassurance investors, advertisers, and policymakers can understand without getting bogged down in messy debates about harm, manipulation, or inequality.
What makes the quote work is its calm managerial tone. “It’s all really good” lands as a shrug of authority: the leader who has seen the dashboard and is soothed by it. The notable absence is any mention of what that time online is doing to people, as opposed to what people are doing online. In Whitman’s calculus, engagement is the argument, and the argument is the business model.
Quote Details
| Topic | Internet |
|---|---|
| Source | Help us find the source |
| Cite |
Citation Formats
APA Style (7th ed.)
Whitman, Meg. (2026, January 16). Look at growth, look at how much time people spend on the Net and look at the variety of things that they are doing. It's all really good, so I am actually encouraged by the fundamentals that underlie usage growth on the Net. FixQuotes. https://fixquotes.com/quotes/look-at-growth-look-at-how-much-time-people-spend-105239/
Chicago Style
Whitman, Meg. "Look at growth, look at how much time people spend on the Net and look at the variety of things that they are doing. It's all really good, so I am actually encouraged by the fundamentals that underlie usage growth on the Net." FixQuotes. January 16, 2026. https://fixquotes.com/quotes/look-at-growth-look-at-how-much-time-people-spend-105239/.
MLA Style (9th ed.)
"Look at growth, look at how much time people spend on the Net and look at the variety of things that they are doing. It's all really good, so I am actually encouraged by the fundamentals that underlie usage growth on the Net." FixQuotes, 16 Jan. 2026, https://fixquotes.com/quotes/look-at-growth-look-at-how-much-time-people-spend-105239/. Accessed 9 Feb. 2026.

