"Look, you've got a generation of people coming along who are going to form their own new relationship with the idea of supporting the causes that they care about or changing the world. And these people are not going to do it the way our parents do it"
About this Quote
The key word is "relationship". Norton isn’t talking about causes as issues to be solved but as identities people live with, curate, and broadcast. That’s a tell of the post-2000s civic landscape: politics braided into personal brand, donations replaced (or supplemented) by micro-actions, petitions, mutual aid links, crowdfunding, and public pressure campaigns that move faster than institutions. It’s not a dismissal of legacy activism so much as an admission that the infrastructure of attention has changed. When the town square becomes a feed, "support" starts looking like signal amplification, community formation, and constant accountability - messy, decentralized, often leaderless.
The subtext: older generations tend to gatekeep legitimacy ("real" activism requires marches, memberships, paperwork), while younger ones treat participation as modular and networked. Norton, an actor with philanthropic credibility, also threads a needle here: he validates emerging tactics without sounding like a celebrity anointing them. The gentle provocation - "not going to do it the way our parents do it" - is a warning and a relief. If you want durable change, you don’t get to demand nostalgia as the entry fee.
Quote Details
| Topic | Human Rights |
|---|---|
| Source | Help us find the source |
| Cite |
Citation Formats
APA Style (7th ed.)
Norton, Edward. (2026, January 17). Look, you've got a generation of people coming along who are going to form their own new relationship with the idea of supporting the causes that they care about or changing the world. And these people are not going to do it the way our parents do it. FixQuotes. https://fixquotes.com/quotes/look-youve-got-a-generation-of-people-coming-50081/
Chicago Style
Norton, Edward. "Look, you've got a generation of people coming along who are going to form their own new relationship with the idea of supporting the causes that they care about or changing the world. And these people are not going to do it the way our parents do it." FixQuotes. January 17, 2026. https://fixquotes.com/quotes/look-youve-got-a-generation-of-people-coming-50081/.
MLA Style (9th ed.)
"Look, you've got a generation of people coming along who are going to form their own new relationship with the idea of supporting the causes that they care about or changing the world. And these people are not going to do it the way our parents do it." FixQuotes, 17 Jan. 2026, https://fixquotes.com/quotes/look-youve-got-a-generation-of-people-coming-50081/. Accessed 12 Feb. 2026.







