"Malice is always authentic and sincere"
About this Quote
The word choice is doing the real work. “Authentic” and “sincere” are terms we reserve for virtues, the language of self-help and moral aspiration. Cooley hijacks that vocabulary to reveal an uncomfortable truth about social performance: much of what passes for goodness is negotiated, strategic, or status-preserving, while malice can be refreshingly free of alibis. It’s a straight line from intent to action.
Subtextually, the quote also flatters the reader’s paranoia: if you’re being targeted, at least you’re seeing the “real” person. That’s the trap. Treating malice as the gold standard of honesty risks excusing it as “just being real,” the cultural loophole that lets people rebrand cruelty as candor.
Cooley wrote aphorisms in an era increasingly suspicious of public sincerity, when authenticity became a kind of consumer good. His twist is to remind us that authenticity isn’t automatically admirable. Sometimes it’s simply unfiltered hostility, the most truthful thing in the room and still the ugliest.
Quote Details
| Topic | Ethics & Morality |
|---|---|
| Source | Help us find the source |
| Cite |
Citation Formats
APA Style (7th ed.)
Cooley, Mason. (2026, January 16). Malice is always authentic and sincere. FixQuotes. https://fixquotes.com/quotes/malice-is-always-authentic-and-sincere-127818/
Chicago Style
Cooley, Mason. "Malice is always authentic and sincere." FixQuotes. January 16, 2026. https://fixquotes.com/quotes/malice-is-always-authentic-and-sincere-127818/.
MLA Style (9th ed.)
"Malice is always authentic and sincere." FixQuotes, 16 Jan. 2026, https://fixquotes.com/quotes/malice-is-always-authentic-and-sincere-127818/. Accessed 13 Feb. 2026.











