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Love Quote by Dee Hock

"Money motivates neither the best people, nor the best in people. It can move the body and influence the mind, but it cannot touch the heart or move the spirit; that is reserved for belief, principle, and morality"

About this Quote

Hock is doing something rare for a businessman: demoting money from master key to blunt instrument. The line is built on a deliberately limited concession - money can "move the body and influence the mind" - before the door slams on its deeper claims. It is an argument by boundary-setting. Pay can command compliance, even cleverness, but it cannot purchase conviction. That distinction matters because modern workplaces love to pretend motivation is a simple slider: increase compensation, receive excellence. Hock calls that fantasy what it is: a management myth that confuses motion with meaning.

The subtext is a critique of incentive culture, especially the kind that treats human beings as programmable units responding to carrots and sticks. When money becomes the primary language of an organization, it crowds out other dialects: pride in craft, solidarity, ethical limits, a sense of mission. You may get output; you won't get the people you actually want in a crisis - the ones who tell you the uncomfortable truth, who resist shortcuts, who stay steady when the quarterly math turns ugly.

Context sharpens the point. Hock founded Visa and spent his career thinking about systems, governance, and trust: domains where value is fundamentally collective and fragile. In that world, money is a lubricant, not the engine. "Belief, principle, and morality" aren't sentimental add-ons; they're the infrastructure that keeps decentralized networks from collapsing into opportunism. The quote reads as both a warning to leaders who try to buy culture and a dare: if you want the "best people", build institutions worth believing in.

Quote Details

TopicEthics & Morality
SourceHelp us find the source
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Citation Formats

APA Style (7th ed.)
Hock, Dee. (2026, January 16). Money motivates neither the best people, nor the best in people. It can move the body and influence the mind, but it cannot touch the heart or move the spirit; that is reserved for belief, principle, and morality. FixQuotes. https://fixquotes.com/quotes/money-motivates-neither-the-best-people-nor-the-86699/

Chicago Style
Hock, Dee. "Money motivates neither the best people, nor the best in people. It can move the body and influence the mind, but it cannot touch the heart or move the spirit; that is reserved for belief, principle, and morality." FixQuotes. January 16, 2026. https://fixquotes.com/quotes/money-motivates-neither-the-best-people-nor-the-86699/.

MLA Style (9th ed.)
"Money motivates neither the best people, nor the best in people. It can move the body and influence the mind, but it cannot touch the heart or move the spirit; that is reserved for belief, principle, and morality." FixQuotes, 16 Jan. 2026, https://fixquotes.com/quotes/money-motivates-neither-the-best-people-nor-the-86699/. Accessed 8 Feb. 2026.

More Quotes by Dee Add to List
Money Moves Bodies, Not Spirits - Dee Hock on True Motivation
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About the Author

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Dee Hock (March 21, 1929 - July 16, 2022) was a Businessman from USA.

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