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Motivation Quote by Knute Rockne

"Most men, when they think they are thinking, are merely rearranging their prejudices"

About this Quote

Rockne’s line has the snap of a locker-room insult dressed up as epistemology: you’re not thinking, you’re rehearsing. Coming from a legendary football coach, it reads less like a philosopher’s lament than a performance note on human behavior under pressure. In sport, “thinking” often means scanning for what you already expect to see - the blitz you’re sure is coming, the opponent you’ve already sized up, the narrative you’ve already bought. Rockne turns that habit outward, aiming at “most men” with the bluntness of his era and job: a generalization meant to sting, motivate, and discipline.

The specific intent is corrective. It’s a warning to players (and, by extension, citizens) that confidence is not cognition. “Rearranging” is the key verb: prejudices don’t disappear; they just get shuffled into a prettier pattern that feels like insight. The subtext is that the mind is a home-field advantage for whatever belief already owns the stadium. You can call it tradition, loyalty, instinct, common sense - all the respectable uniforms prejudice likes to wear.

Context matters. Rockne coached in a period when mass media, advertising, and political propaganda were becoming modern, while football itself was professionalizing into a system of schemes, film study, and controlled messaging. A coach who builds winners by forcing players to unlearn bad habits would naturally distrust the “thinking” people do when it costs nothing. The quote works because it weaponizes humility: the real intelligence test isn’t how quickly you can form an opinion, but whether you can notice when you’re only reorganizing the one you arrived with.

Quote Details

TopicReason & Logic
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Citation Formats

APA Style (7th ed.)
Rockne, Knute. (2026, January 15). Most men, when they think they are thinking, are merely rearranging their prejudices. FixQuotes. https://fixquotes.com/quotes/most-men-when-they-think-they-are-thinking-are-125968/

Chicago Style
Rockne, Knute. "Most men, when they think they are thinking, are merely rearranging their prejudices." FixQuotes. January 15, 2026. https://fixquotes.com/quotes/most-men-when-they-think-they-are-thinking-are-125968/.

MLA Style (9th ed.)
"Most men, when they think they are thinking, are merely rearranging their prejudices." FixQuotes, 15 Jan. 2026, https://fixquotes.com/quotes/most-men-when-they-think-they-are-thinking-are-125968/. Accessed 12 Feb. 2026.

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Knute Rockne (March 4, 1888 - March 31, 1931) was a Coach from USA.

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