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Success Quote by Steve Case

"Most of the people who had PCs did not have modems and could not use those PCs as communicating devices. They really were using them for spreadsheets or word processing or storing recipes or playing games or what have you"

About this Quote

There is a quiet time capsule inside Steve Case's matter-of-fact inventory of what people did with early PCs: they were islands. The list lands with a kind of soft condescension (recipes!), but it also does something more strategic. By reducing the pre-modem computer to spreadsheets, word processing, and games, Case frames the era before mass connectivity as fundamentally incomplete, like owning a telephone that can only store phone numbers.

That’s the intent: to make “online” feel less like an add-on and more like the missing organ. Case, an AOL architect, is implicitly arguing that the killer feature of computing wasn’t calculation or storage but communication. The subtext is a business lesson disguised as cultural observation: hardware adoption alone doesn’t create a revolution; networks do. A PC without a modem is domesticated, private, and inward-facing. Add the modem and it becomes social infrastructure - a portal to identity, community, commerce, and, crucially, recurring subscription revenue.

Context matters because this describes a liminal moment: PCs had already entered homes and offices, but the internet had not yet become the default layer of modern life. Case is narrating the gap AOL aimed to close, positioning his industry as the force that turned computers from productivity appliances into mass media.

The closing shrug, “or what have you,” is telling. It treats offline uses as interchangeable and small-bore, clearing rhetorical space for the real story: connectivity as destiny, and the companies that supplied it as the authors of the next phase.

Quote Details

TopicInternet
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Citation Formats

APA Style (7th ed.)
Case, Steve. (n.d.). Most of the people who had PCs did not have modems and could not use those PCs as communicating devices. They really were using them for spreadsheets or word processing or storing recipes or playing games or what have you. FixQuotes. https://fixquotes.com/quotes/most-of-the-people-who-had-pcs-did-not-have-116960/

Chicago Style
Case, Steve. "Most of the people who had PCs did not have modems and could not use those PCs as communicating devices. They really were using them for spreadsheets or word processing or storing recipes or playing games or what have you." FixQuotes. Accessed February 2, 2026. https://fixquotes.com/quotes/most-of-the-people-who-had-pcs-did-not-have-116960/.

MLA Style (9th ed.)
"Most of the people who had PCs did not have modems and could not use those PCs as communicating devices. They really were using them for spreadsheets or word processing or storing recipes or playing games or what have you." FixQuotes, https://fixquotes.com/quotes/most-of-the-people-who-had-pcs-did-not-have-116960/. Accessed 2 Feb. 2026.

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About the Author

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Steve Case (born August 21, 1958) is a Businessman from USA.

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