"Most people give up just when they're about to achieve success. They quit on the one yard line. They give up at the last minute of the game one foot from a winning touchdown"
About this Quote
The intent is motivational, but the subtext is managerial. Perot isn’t romanticizing struggle for its own sake; he’s arguing that most outcomes are decided after the boring middle, when costs have already been sunk and fatigue starts whispering “cut your losses.” In business, that’s the quarter when cash runs tight, the product almost works, the sales pipeline is close to converting. His metaphor doubles as a warning against the psychological cliff at the end of long projects: the closer you get, the more pressure concentrates, and the more tempting it is to escape by stopping.
Context matters. Perot made his name selling relentless execution - first at IBM, then at EDS - and later positioned himself as a plainspoken outsider in politics. The football framing isn’t accidental; it’s populist language that flatters the listener’s toughness while quietly insisting on discipline. There’s a narrow, bracing worldview here: success is near, often; failure is frequently self-inflicted; persistence is a competitive advantage. It’s inspiring, and also slightly unforgiving, because it implies that many “losses” are actually decisions.
Quote Details
| Topic | Never Give Up |
|---|---|
| Source | Help us find the source |
| Cite |
Citation Formats
APA Style (7th ed.)
Perot, Ross. (2026, January 14). Most people give up just when they're about to achieve success. They quit on the one yard line. They give up at the last minute of the game one foot from a winning touchdown. FixQuotes. https://fixquotes.com/quotes/most-people-give-up-just-when-theyre-about-to-1615/
Chicago Style
Perot, Ross. "Most people give up just when they're about to achieve success. They quit on the one yard line. They give up at the last minute of the game one foot from a winning touchdown." FixQuotes. January 14, 2026. https://fixquotes.com/quotes/most-people-give-up-just-when-theyre-about-to-1615/.
MLA Style (9th ed.)
"Most people give up just when they're about to achieve success. They quit on the one yard line. They give up at the last minute of the game one foot from a winning touchdown." FixQuotes, 14 Jan. 2026, https://fixquotes.com/quotes/most-people-give-up-just-when-theyre-about-to-1615/. Accessed 9 Feb. 2026.









