"Never hire someone who knows less than you do about what he's hired to do"
About this Quote
A publisher’s bluntest credo often sounds less like inspiration and more like self-defense. Malcolm Forbes’s line isn’t a folksy ode to “teamwork”; it’s a power rule for people who live or die by judgment calls. In publishing, your product is taste plus timing. If you staff a newsroom, a magazine, or a business operation with people who can’t out-know you in their lane, you don’t just get mediocre work - you get an echo chamber that flatters the boss and slowly bankrupts the brand.
The intent is managerial triage: outsource competence, not responsibility. Forbes isn’t arguing for a hands-off leader; he’s arguing for a leader secure enough to be challenged. The subtext is a quiet indictment of ego-driven hiring, where executives recruit “safe” subordinates to protect status. That kind of organization can look smooth until reality arrives - a breaking story, a market turn, a technological shift - and suddenly everyone is improvising at the same amateur level.
There’s also a classically Forbesian respect for specialization. Publishing is a mosaic of crafts: reporting, editing, ad sales, design, distribution. A boss who insists on being the smartest person in every room is basically announcing an institutional ceiling. Hire people who know more, and you convert your limitations into your company’s edge; you turn leadership from performance into orchestration.
It’s not moral advice. It’s survival advice, delivered in the crisp, competitive tone of someone who understood that credibility is built by experts - and destroyed by amateurs promoted for their loyalty.
The intent is managerial triage: outsource competence, not responsibility. Forbes isn’t arguing for a hands-off leader; he’s arguing for a leader secure enough to be challenged. The subtext is a quiet indictment of ego-driven hiring, where executives recruit “safe” subordinates to protect status. That kind of organization can look smooth until reality arrives - a breaking story, a market turn, a technological shift - and suddenly everyone is improvising at the same amateur level.
There’s also a classically Forbesian respect for specialization. Publishing is a mosaic of crafts: reporting, editing, ad sales, design, distribution. A boss who insists on being the smartest person in every room is basically announcing an institutional ceiling. Hire people who know more, and you convert your limitations into your company’s edge; you turn leadership from performance into orchestration.
It’s not moral advice. It’s survival advice, delivered in the crisp, competitive tone of someone who understood that credibility is built by experts - and destroyed by amateurs promoted for their loyalty.
Quote Details
| Topic | Management |
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