Success Quote by Jessica Savitch

Ambition, in Savitch's hands, isn't a motivational poster; it's a survival tactic. "No matter how many goals you have achieved" acknowledges the seduction of arrival - the cultural lie that success buys rest. Then she snaps the spell with "you must", a hard-edged verb that turns aspiration into obligation. The line carries the tempo of a newsroom: relentless deadlines, yesterday's scoop aging into trivia, the constant pressure to be sharper, faster, more indispensable.

Savitch rose in an era when broadcast journalism was still gatekept by men and lacquered with expectations about how a woman should sound, look, and behave on-air. Read in that context, "set your sights on a higher one" is partly self-coaching and partly a quiet indictment. It's not simply that goals should expand; it's that for some people, achievement is never allowed to count as final proof. You don't get to bank credibility - you keep paying into it.

The subtext is both empowering and bruising. There's pride in motion, but also an implied fear of stagnation: stop climbing and you slide. "Higher" is intentionally vague, letting the listener fill in a promotion, a bigger story, a tougher beat, a more authoritative voice. That open-endedness is the quote's power: it maps perfectly onto careerist America, where identity fuses with productivity, and where even admirable drive can curdle into a treadmill. Savitch isn't romanticizing the grind; she's naming the rulebook she had to live by.