"No wonder the film industry started in the desert in California, where, like all desert dwellers, they dream their buildings, rather than design them"
About this Quote
"Dream their buildings, rather than design them" reads like praise and indictment in the same breath. Dreaming is generative, unruly, seductive - the energy that makes movies possible. Designing is accountable: it answers to gravity, budgets, neighbors, time. Erickson implies that film, as an industry, is structurally allergic to accountability. Its architecture is set-dressing, an economy of fronts: convincing surfaces built to persuade the eye, not to last. The subtext is about power, too. Hollywood doesn't just depict reality; it trains audiences to accept the produced image as a kind of truth. If you can dream a building convincingly enough, you can sell the world inside it.
Context matters: Erickson made his career in the era when modern architecture promised rational clarity, while North American culture was being reorganized by mass media and spectacle. From that vantage, the desert isn't emptiness - it's a blank screen. California becomes the perfect site for an industry that turns light, heat, and mirage into an exportable city of images.
Quote Details
| Topic | Movie |
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Citation Formats
APA Style (7th ed.)
Erickson, Arthur. (2026, February 16). No wonder the film industry started in the desert in California, where, like all desert dwellers, they dream their buildings, rather than design them. FixQuotes. https://fixquotes.com/quotes/no-wonder-the-film-industry-started-in-the-desert-117541/
Chicago Style
Erickson, Arthur. "No wonder the film industry started in the desert in California, where, like all desert dwellers, they dream their buildings, rather than design them." FixQuotes. February 16, 2026. https://fixquotes.com/quotes/no-wonder-the-film-industry-started-in-the-desert-117541/.
MLA Style (9th ed.)
"No wonder the film industry started in the desert in California, where, like all desert dwellers, they dream their buildings, rather than design them." FixQuotes, 16 Feb. 2026, https://fixquotes.com/quotes/no-wonder-the-film-industry-started-in-the-desert-117541/. Accessed 22 Feb. 2026.

