"Nothing is so great an example of bad manners as flattery. If you flatter all the company, you please none; If you flatter only one or two, you offend the rest"
About this Quote
Flattery looks like social grease, but Swift treats it as sabotage: a breach of manners disguised as refinement. The line is a neat Swiftian trapdoor. It starts with a counterintuitive claim - bad manners, not moral failing - then tightens into a no-win social equation. Praise everyone and it turns weightless, signaling you are performing approval rather than offering it. Praise only a select few and you create a little hierarchy in the room, making the rest feel merely tolerated. Either way, flattery doesn’t smooth status; it exposes your willingness to manipulate it.
The intent isn’t to ban compliments. It’s to draw a bright line between honest esteem and the kind of sugary speech that treats people as instruments. Swift, a master anatomist of hypocrisy, is pointing at the social panic beneath flattery: the flatterer needs something, so he floods the room with false warmth or concentrates it strategically. The subtext is political as much as personal. In Swift’s world of patronage and courtly jockeying, praise was currency, and everyone knew it. Flattery becomes a public announcement that relationships are transactional, that you’re auditioning for favor.
The rhetoric works because it weaponizes manners - the era’s obsession - against itself. By calling flattery “bad manners,” Swift frames it not as a private vice but as a public disruption: it warps the room’s moral weather. Genuine respect, he implies, is quiet and specific; flattery is loud, contagious, and socially radioactive.
The intent isn’t to ban compliments. It’s to draw a bright line between honest esteem and the kind of sugary speech that treats people as instruments. Swift, a master anatomist of hypocrisy, is pointing at the social panic beneath flattery: the flatterer needs something, so he floods the room with false warmth or concentrates it strategically. The subtext is political as much as personal. In Swift’s world of patronage and courtly jockeying, praise was currency, and everyone knew it. Flattery becomes a public announcement that relationships are transactional, that you’re auditioning for favor.
The rhetoric works because it weaponizes manners - the era’s obsession - against itself. By calling flattery “bad manners,” Swift frames it not as a private vice but as a public disruption: it warps the room’s moral weather. Genuine respect, he implies, is quiet and specific; flattery is loud, contagious, and socially radioactive.
Quote Details
| Topic | Honesty & Integrity |
|---|---|
| Source | Help us find the source |
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