"Now I've even gotten to running out to the fan buses that pass by our house, so I can talk to the people. I think I'm trying to gather fans, frankly. They're very, very nice people - they really understand. It's fun talking to them"
About this Quote
There is something almost disarmingly needy in the image of Aaron Spelling, titan of glossy, mass-market TV, jogging out to fan buses like a kid chasing the ice-cream truck. The intent reads as plainspoken friendliness, but the subtext is about control: the producer who spent decades engineering audience desire still wants to see the machinery up close, to touch proof that the fantasy loop is working.
Spelling’s “frankly” matters. It punctures the wholesome tone and admits the real motive: not just gratitude, but recruitment. “Gather fans” sounds like politics, not art. In an era when TV producers were powerful yet largely faceless to viewers, this is an early version of the creator-as-brand move we now take for granted. He’s not only selling shows; he’s selling Aaron Spelling as a reassuring presence, a gentleman emissary from the dream factory.
The repetition of “very, very” and the insistence that fans “really understand” reveals the deeper hunger: validation. Spelling made entertainment that critics often dismissed as schlock. Fans become the court of appeal, the constituency that absolves him. Calling them “nice people” flips the usual hierarchy; the mogul performs humility while quietly reaffirming that his work lands where it counts: with the people who show up.
“It’s fun talking to them” is the softest line, but it’s also the sharpest. Fun, here, is feedback. It’s market research dressed as intimacy, and it’s the kind of sincerity that only mass culture can produce: a businessman chasing affection, and finding it in the crowd he helped invent.
Spelling’s “frankly” matters. It punctures the wholesome tone and admits the real motive: not just gratitude, but recruitment. “Gather fans” sounds like politics, not art. In an era when TV producers were powerful yet largely faceless to viewers, this is an early version of the creator-as-brand move we now take for granted. He’s not only selling shows; he’s selling Aaron Spelling as a reassuring presence, a gentleman emissary from the dream factory.
The repetition of “very, very” and the insistence that fans “really understand” reveals the deeper hunger: validation. Spelling made entertainment that critics often dismissed as schlock. Fans become the court of appeal, the constituency that absolves him. Calling them “nice people” flips the usual hierarchy; the mogul performs humility while quietly reaffirming that his work lands where it counts: with the people who show up.
“It’s fun talking to them” is the softest line, but it’s also the sharpest. Fun, here, is feedback. It’s market research dressed as intimacy, and it’s the kind of sincerity that only mass culture can produce: a businessman chasing affection, and finding it in the crowd he helped invent.
Quote Details
| Topic | Movie |
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