"Once we get them in the studio, you interview a person the same way you would interview another. You ask them a question. You let them answer. You try to listen closely and then ask a follow-up"
About this Quote
Journalism’s biggest flex isn’t a gotcha; it’s basic respect executed with discipline. Bob Schieffer’s line reads almost insultingly simple, and that’s the point. In an era when interviews can look like ideological cage matches or promo stops with a camera, he’s defending a craft ethic: the interview is a human encounter before it’s a content product.
The intent is quietly corrective. “Once we get them in the studio” acknowledges the machinery - booking, lights, time limits, producers in your ear - but the method he prescribes refuses to let that machinery dictate the posture. “You interview a person the same way you would interview another” is a push against celebrity exceptionalism and partisan caricature. It’s also an implicit critique of interviewers who change their temperature depending on who’s in the chair: deferential with power, prosecutorial with scapegoats, performative with everyone.
The subtext sits in the verbs: ask, let, listen, follow up. Letting someone answer is not passivity; it’s confidence that the story (or the contradiction) will surface if you give it room. “Listen closely” is the real skill being smuggled in as a moral stance. Follow-ups aren’t scripted zingers; they’re proof you were present.
Schieffer came up in a broadcast tradition where credibility was the currency and airtime was scarce. That context makes his minimalism feel almost radical now: a reminder that the sharpest interview move is paying attention, then insisting on clarity.
The intent is quietly corrective. “Once we get them in the studio” acknowledges the machinery - booking, lights, time limits, producers in your ear - but the method he prescribes refuses to let that machinery dictate the posture. “You interview a person the same way you would interview another” is a push against celebrity exceptionalism and partisan caricature. It’s also an implicit critique of interviewers who change their temperature depending on who’s in the chair: deferential with power, prosecutorial with scapegoats, performative with everyone.
The subtext sits in the verbs: ask, let, listen, follow up. Letting someone answer is not passivity; it’s confidence that the story (or the contradiction) will surface if you give it room. “Listen closely” is the real skill being smuggled in as a moral stance. Follow-ups aren’t scripted zingers; they’re proof you were present.
Schieffer came up in a broadcast tradition where credibility was the currency and airtime was scarce. That context makes his minimalism feel almost radical now: a reminder that the sharpest interview move is paying attention, then insisting on clarity.
Quote Details
| Topic | Teaching |
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