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Life & Wisdom Quote by William Arthur Ward

"Opportunities are like sunrises. If you wait too long, you miss them"

About this Quote

Ward’s line works because it smuggles a moral command into a gentle image. A sunrise isn’t just pretty; it’s scheduled, indifferent, and brief in its best light. By comparing opportunity to dawn, he reframes ambition as something less like conquest and more like attendance. You don’t “create” a sunrise. You show up for it. Miss it, and the day still happens without you.

The intent is classic mid-century American self-help: nudge the reader toward initiative without sounding punitive. There’s no talk of hustling, domination, or “winning.” Instead, the quote flatters you into action by implying the only barrier is hesitation. That’s the subtext: the world is quietly generous, but it won’t stop and pose while you negotiate your fear. The danger isn’t failure; it’s drift.

Context matters. Ward wrote in an era steeped in motivational literature for classrooms, churches, and corporate trainings, where optimism had to be portable and noncontroversial. The sunrise metaphor fits that mandate perfectly: it’s universal, nonpartisan, and emotionally clean. Yet it contains a sharper edge than it first appears. Sunrises are reliable, but each one is unrepeatable. Opportunity is presented as time-bound and recurring at once: you can catch the next one, but you can’t reclaim the exact light you refused.

The line’s quiet cynicism is that waiting is treated as a choice, not a condition. It assumes freedom of movement, clarity of purpose, a life where you can get up and go look. That tension is why it endures: it’s both encouragement and indictment, an alarm clock disguised as scenery.

Quote Details

TopicMotivational
Source
Later attribution: Business Opportunities (Francis D. (Doug) Tuggle, Chad T. Ber..., 2021) modern compilationISBN: 9781527579675 · ID: lnVjEAAAQBAJ
Text match: 95.00%   Provider: Google Books
Evidence:
... Opportunities are like sunrises . If you wait too long , you miss them . " William Arthur Ward ( American writer and former Assistant to the President , Texas Wesleyan College ; died 1994 ) " I'll get to it later ” is NEVER a good way ...
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Citation Formats

APA Style (7th ed.)
Ward, William Arthur. (2026, February 12). Opportunities are like sunrises. If you wait too long, you miss them. FixQuotes. https://fixquotes.com/quotes/opportunities-are-like-sunrises-if-you-wait-too-6094/

Chicago Style
Ward, William Arthur. "Opportunities are like sunrises. If you wait too long, you miss them." FixQuotes. February 12, 2026. https://fixquotes.com/quotes/opportunities-are-like-sunrises-if-you-wait-too-6094/.

MLA Style (9th ed.)
"Opportunities are like sunrises. If you wait too long, you miss them." FixQuotes, 12 Feb. 2026, https://fixquotes.com/quotes/opportunities-are-like-sunrises-if-you-wait-too-6094/. Accessed 12 Feb. 2026.

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Opportunities are like sunrises: miss them if you wait
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About the Author

William Arthur Ward

William Arthur Ward (December 17, 1921 - March 30, 1994) was a Writer from USA.

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