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Daily Inspiration Quote by Zhang Yimou

"People have become shallower. They view spending, entertaining, seeking leisure and enjoying as the main objectives of their life"

About this Quote

Zhang Yimou’s complaint lands less like a scold from the sidelines and more like a director watching the audience drift out of frame. “Shallower” isn’t just moral disappointment; it’s an aesthetic judgment, a fear that the texture of lived experience is being flattened into shopping bags, snackable thrills, and the soft hypnosis of leisure. The sentence piles up verbs - “spending, entertaining, seeking leisure and enjoying” - in a deliberately monotonous rhythm. That list is the point: consumption as a loop, pleasure as a treadmill. By the time he gets to “main objectives,” it feels like a life reduced to a menu.

The subtext is generational and political without being explicit. Zhang’s career has spanned revolutionary austerity, the reform era’s breakneck commercialization, and a China that has become both a manufacturing engine and a consumer dream. For an artist whose films often wrestle with memory, discipline, and the cost of modernization, shallow living isn’t just vulgar; it’s historically amnesiac. A society that treats leisure as destiny becomes easier to manage, easier to sell to, and harder to move - emotionally or collectively.

There’s also self-implication: filmmakers are in the entertainment business. The line reads as a warning about how the marketplace pressures art to become distraction, and how distraction trains viewers to demand less. Coming from Zhang, it’s not nostalgia for hardship; it’s a defense of depth as a civic and artistic resource.

Quote Details

TopicEthics & Morality
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Zhang Yimou on Shallowness, Spectacle, and Cultural Depth
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Zhang Yimou (born November 14, 1950) is a Director from China.

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