"People in the fashion industry have used the press a lot more than people in the film industry, because you have nothing to sell except for the image: the image is everything"
About this Quote
Her line about the press is not a neutral observation; its a quietly ruthless description of leverage. Fashion has always treated media not as commentary but as infrastructure: magazines, paparazzi shots, front-row seating charts, now Instagram and TikTok. The press doesnt simply cover fashion; it helps create the hierarchy that makes a label feel inevitable. If you control the image, you control what counts as desirable, and if you control desire, you can sell almost anything attached to it.
Macphersons subtext is also personal. Models were once treated as hangers with cheekbones, interchangeable and mute. By naming "image" as the real commodity, she reveals why a model who understands publicity can become a brand, not just a booking. In that sense, her quote reads like a blueprint for modern celebrity: the product is you, and the press is the supply chain.
Quote Details
| Topic | Marketing |
|---|---|
| Source | Help us find the source |
| Cite |
Citation Formats
APA Style (7th ed.)
Macpherson, Elle. (2026, February 17). People in the fashion industry have used the press a lot more than people in the film industry, because you have nothing to sell except for the image: the image is everything. FixQuotes. https://fixquotes.com/quotes/people-in-the-fashion-industry-have-used-the-94012/
Chicago Style
Macpherson, Elle. "People in the fashion industry have used the press a lot more than people in the film industry, because you have nothing to sell except for the image: the image is everything." FixQuotes. February 17, 2026. https://fixquotes.com/quotes/people-in-the-fashion-industry-have-used-the-94012/.
MLA Style (9th ed.)
"People in the fashion industry have used the press a lot more than people in the film industry, because you have nothing to sell except for the image: the image is everything." FixQuotes, 17 Feb. 2026, https://fixquotes.com/quotes/people-in-the-fashion-industry-have-used-the-94012/. Accessed 28 Mar. 2026.



